Proper advertising increases the product’s visibility. When advertised correctly, customers will see your brand as a search result and not your competitors’. Advertising can also be placed on an individual product page. This means if advertised correctly, an ad can be placed on a competitor’s product! It is imperative to make use of all three ad formats.
River Retail will run advertising campaigns for your products. This will not only increase the product’s visibility when the add is run but also ensures that your products are the ones being shown when a customer uses the search feature. Without proper advertising, your competitors will be the products shown to customers.