Amazon Store Front

Your products are in front of just about every person in the US. You want them to look appealing, be easily searchable and most importantly, you want the information provided to be current and accurate. All of your competitors are on Amazon as well, so as a result you are competing with them 24/7. A negative experience in any of the previously mentioned areas could mean your competition gets the sale instead of you.

When a brand is registered in Amazon’s brand registry, a multi-page storefront may be created to showcase the brand and its products. This adds value to the product listings. The customizable storefront should display the products’ best images, graphics, and charts to stand out against your competition. This is a marketing tool that should not be overlooked.

Your products are in front of just about every person in the US. You want them to look appealing, be easily searchable and most importantly, you want the information provided to be current and accurate. All of your competitors are on Amazon as well, so as a result you are competing with them 24/7. A negative experience in any of the previously mentioned areas could mean your competition gets the sale instead of you.

Sell on Amazon Yourself?

You’ll need to learn all the rules, trouble spots, and technology behind eCommerce. Learning how to successfully sell on Amazon is daunting and will take time away from your core business.

You’ll need to learn all of the rules, trouble spots, and technology behind eCommerce. Learning how to successfully sell on Amazon is daunting. There is a learning program that is encouraged for sellers to complete. This program consists of 29 different courses, 152 videos, and 259 PDF pages. This will take valuable time away from your core business. There are a lot of responsibilities for brands that sell on Amazon. Content must be well managed, inventory must be monitored and replenished consistently, and the brand must be aware of the tax nexus liabilities.

Sell Your Products to Amazon?

You must abide by terms that benefit Amazon, not your brand. Excessive fees and penalties, damage allowance, expensive reports, and complicated processes makes for a very frustrating and expensive experience.

Sellers must abide by terms that benefit Amazon, not you. Excessive fees and penalties, damage allowance, expensive reports, and complicated processes makes for a very frustrating and expensive experience. Amazon will break MAP pricing, if established, to control the buy box and ensure they are getting the sales of your products. Amazon Retail will then send the seller a bill to cover the money that was lost by them lowering the price and decreasing their profit. Hidden charges tend to sneak up and brands cannot guarantee how much they will be receiving as profits from Amazon.